ACG takes an aggressive approach with marketing in order to retain current subscribers and attract new ones. We have the benefit of years of experience promoting our journals to the niche markets they serve. As with all our services, we prefer to operate under an openly creative partnership with our clients. This collaborative research and analysis allows for the right message to be received by the right audience at the right time. While each campaign is designed around the specific goals of each association, we make a number of services available to all our clients. Please note the following programs represent only a portion of the promotional programs that are currently available.

• Build brand awareness & brand equity
• Subscription marketing
• Visibility marketing
• Catalogue advertising
• Cross marketing to related organizations
• Direct mail and e-mail promotions
• Member-to-library recruitment promotions
• Exchange advertisements
• Web-site consultation
• Bind-in cards
• Press releases
• Conference presence